Work
Built, shipped,
and still running.
Selected work across GTM systems, AI tooling, and product delivery. Grouped by what it proves, not by when it happened.
Cluster 01
AI-native GTM systems
Practical AI implementation, workflow redesign, and code-assisted execution. Turning ideas into working operator tools.
AdsAI / Ad Assistant
Google Ads cockpit with AI-driven ICP lead scoring (0-100). Shifts optimisation from CPL to CPL-ICP-fit, with campaign priorities and next-best actions in one workspace.
- Problem
- Ad optimization work was split between reports, intuition, and repeated checks.
- System
- Budget, ICP, ROAS, alerts, and actions are pulled into one decision loop.
- Artifact
- Live dashboard with campaign priorities and optimization queue.
$ claude run outbound
▸ read CLAUDE.md
▸ load ICP context
✓ score prospects
✓ draft sequence
cost: $3.40
Claude Code GTM Agent Starter Pack
Open-source starter pack for building AI GTM agents with Claude Code. Designed for growth operators who want to ship AI-native workflows without starting from scratch.
- Problem
- Operators wanted AI-native GTM workflows but had no structured starting point — just blank Claude sessions and scattered prompt tips.
- System
- 4-layer agent stack: CLAUDE.md operator identity → MCP tools → client memory files → 5 reusable operator skills. Covers research, enrichment, sequence drafting, and CRM updates.
- Artifact
- Open-source GitHub repo with full starter pack — CLAUDE.md template, skill definitions, folder structure, and MCP source.
NotchCue
Native macOS teleprompter that places private notes around the MacBook camera notch. Keeps eye contact during calls, demos and recordings.
- Problem
- Notes sit away from the camera, which breaks eye contact during calls and demos.
- System
- Prompts live around the MacBook notch with a focused reading surface.
- Artifact
- Product site and app concept built around the camera area.
Cluster 03
Products actually shipped
Real product delivery with UX and conversion thinking. Proof of range beyond strategic documents.
Relora
A relationship operating system for local-government property teams. One place for contacts, owner context, communication status, and next actions.
- Problem
- Important owner conversations lived across inboxes, notes, and memory.
- System
- Contacts, relationships, briefs, status, and follow-up in one operator view.
- Artifact
- Live demo app with dashboard, relation map, and task flow.
Camper Rental Booking Engine
Camper rental booking engine with dynamic pricing, availability management and a clean reservation flow.
- Problem
- Rental demand needed a clearer path from browsing to booking.
- System
- Inventory, dates, offer framing, and reservation CTA in one front-end flow.
- Artifact
- Responsive booking website with vehicle cards and search entry point.
Działka+, Paczka+, Resume+
A cluster of focused utility apps shipped independently: a plot management tool, a parcel tracking aggregator, and an AI-assisted resume builder. Each solves one real problem. Each is in production.
- Problem
- Recurring operational gaps that SaaS subscriptions were too heavy to fill — each problem needed a focused tool, not a platform.
- System
- Individual apps designed around one job-to-be-done each. Built with AI-assisted development, deployed independently, and running in production.
- Artifact
- Live apps available at app.wojciech.io/apps — plot management, parcel aggregation, AI resume builder.
$ claude run outbound
▸ read CLAUDE.md
▸ load ICP context
✓ score prospects
✓ draft sequence
cost: $3.40
HireMe
Job search command centre — funnel, priorities and activity in one view. Public case study coming after the first cohort of users.
- Problem
- Job search work fragments fast: jobs scattered across tabs, applications half-tracked in spreadsheets, no signal on priorities or pipeline health.
- System
- One dashboard for the whole funnel — saved jobs, applied, interview pipeline, offers — with an activity log and quick filters by priority and status.
- Artifact
- Private PWA live in the app workspace. Public site and write-up scheduled after the first cohort of users.
Next step
Have a system worth fixing?
Send the context, the current bottleneck, and what already exists. I will tell you where I would start.